Pop-Up Display at Fashion on Fire
Quo Beauty
Beauty, Boldly Displayed.
CXC partnered with Quo Beauty to design and fabricate a striking pop-up display for the annual Fashion on Fire event. Combining precision millwork, metal fabrication, and branded detailing, we created a functional, reusable and multipurpose centerpiece that reflected Quo’s vibrant identity while withstanding the demands of a high-traffic activation. The result was a bold, eye-catching installation that elevated the brand’s presence and drew guests in.
The Challenge
For the annual Fashion on Fire event, Quo Beauty, a division of Shoppers Drug Mart, needed a standout pop-up display unit that would capture attention, showcase products, and reflect the brand’s vibrant identity. The unit had to be durable enough for high-traffic interaction while maintaining a sleek, stylish aesthetic for a premium fashion event.
The Solution
CXC designed and fabricated a custom display unit tailored to Quo Beauty’s brand vision. The build combined precision millwork and metal fabrication with branded detailing to create a functional yet eye-catching centerpiece for the pop-up activation.
The Execution
Leveraging our in-house CNC machining and digital fabrication capabilities, we produced a high-precision display structure engineered for easy setup, transportation, and repeat use. Finishes and detailing were carefully selected to align with Quo Beauty’s brand palette while standing up to the fast-paced demands of a live event.
The Impact
The Quo Beauty pop-up display became a focal point of the Fashion on Fire event, attracting guests and creating a strong branded presence. By blending custom fabrication, event build expertise, and flawless execution, CXC delivered a pop-up activation that brought Quo Beauty’s brand to life in a dynamic, high-profile setting.